Please use this identifier to cite or link to this item: http://hdl.handle.net/11067/6334
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dc.contributor.authorOliveira, Catarina-
dc.contributor.authorAzevedo, António-
dc.date.accessioned2022-06-08T19:41:56Z-
dc.date.available2022-06-08T19:41:56Z-
dc.date.issued2022-
dc.identifier.citationOliveira, Catarina, e outro (2022) - The influence of customer value co-creation and interaction with salesperson on customer experience in furniture retailing. In International Workshop in Marketing, 1, Porto, 2022. Sustainability and resilience. Porto : Universidade Lusíada. P.---.-
dc.identifier.urihttp://hdl.handle.net/11067/6334-
dc.identifier.urihttps://doi.org/10.34628/nw4k-0641-
dc.descriptionSustainability and resilience / 1st International Workshop in Marketing. - Porto : Universidade Lusíada, 2022. P. --- .pt_PT
dc.description.abstractThis paper aims to discuss the influence of value co-creation (VCC) built by the customer-brand (store’s salesperson) interaction quality (CSIQ) on customer experience evaluation, during an omnichannel customer journey in furniture retailing context.pt_PT
dc.language.isoengpt_PT
dc.rightsopenAccesspt_PT
dc.rights.urihttp://creativecommons.org/licenses/by-nc/4.0/pt_PT
dc.titleThe influence of customer value co-creation and interaction with salesperson on customer experience in furniture retailingpt_PT
dc.typebookPartpt_PT
dc.peerreviewedyespt_PT
dc.identifier.citationtitleThe influence of customer value co-creation and interaction with salesperson on customer experience in furniture retailing-
dc.identifier.citationauthorOliveira, Catarina-
dc.identifier.citationauthorAzevedo, António-
Appears in Collections:[ILID-COMEGI] Contribuições em livros

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