Architectural atmosphere measuring instrument digital perception

Abstract

The aim of this article is to focus on the importance of new technologies, namely the use of artificial intelligence, in order to promote culture, art or history of urban places. This is a contemporary theme, as tourism is one of the key elements for increasing the number of visitors to a city. After the crisis that emerged with COVID-19 virus, a very important question is how to attract people back to certain historic and tourist areas that have been deserted. We will show a mobile application, which is still under development, about the emotional meaning of a specific urban or architectural place. This tool or game shall have an influence in the attractivity of the city since people will tend to go to places with a more positive evaluation. Both for leisure and for business purposes. To explain the purpose of our mobile application, it will be necessary to focus about the importance of marketing and the way in which we perceive a space. The goal is to showcase a digital tool that is currently being developed and that we hope will be able to contribute to promote and make urban places more attractive and dynamic.